Set to stand taller than the London Eye, plans for Europe’s tallest observation wheel include a glider rail and a slide for visitors who want an exciting way to get back down.
Developer the World Wheel Company has submitted a detailed planning application to Newcastle City Council for the £100m project, which has been dubbed the ‘Whey Aye’ thanks to its location on Newcastle Quayside.
The ‘Giants on the Quayside’ development will cover 344,445 sq ft and include a five-storey ‘Wheel Terminus’ building as well as the ‘Whey Aye’ wheel itself.
Computer-generated images show a multi-storey atrium with views up to the wheel, which at 140 metres high will be five metres higher than the London Eye.
The development will also house a family entertainment centre with trampolines, climbing walls and a sky walk and café.
A ‘Giant Sport Deck’ will comprise a multi-purpose play and sports complex, with covered five-a-side pitches and tennis courts available for public hire, as well as a state-of-the-art virtual golf club called The Quayside Golf Club.
Its clubhouse bar will offer food and beverages before golfers can play some of the world’s most famous courses in private, best-in-class simulator experiences.
Around 9,500 sq ft of commercial space will also be available in the Wheel Terminus building.
It is anticipated that the project will see around £100m invested in the city and up to 800 jobs created.
Phil Lynagh, chief executive officer of World Wheel Company said: “We are proposing a £100m regeneration and inward investment project that will create local jobs and ongoing revenue for the regional economy.
“After working on our plans for the Giants on the Quayside for nearly two years, we’re very pleased to be formally submitting our planning application for this world class development.
“Newcastle City Council planners are currently checking that all the necessary documentation has been submitted and our application will then be uploaded to the planning portal on the council’s website, sometime early in the New Year.
“Once the application has been checked the council will carry out a formal consultation on the proposal. Any representations should be submitted to the council in writing via its planning public access web site.”
Plans also include an 837 sq yd (700 sq m) LED digital screen at the base of ‘The Whey Aye’ for advertising and events.
The building which will light up the skyline along the quayside at night, will be industrial in style and appears in-keeping with By the River Brew Co. shipping container complex on the South banks of the Tyne.
Nigel Hartley, marketing director of World Wheel Company, added: “This development will truly set Newcastle apart as a destination for first-class leisure and entertainment.
“We have had an overwhelmingly positive response to our proposed plans so far and we look forward to a formal response to our application from Newcastle City Council.”
The development is proposed for land at Spillers Mill and Quay which the World Wheel Company is in the process of buying from the council.
If planning permission is granted, it is hoped that the ‘Whey Aye’ will open in 2020.
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