Number One Bingo Site Bowled Over With Newcastle TV Ad Location

Number One Bingo Site Bowled Over With Newcastle TV Ad Location I Love Newcastle
Share on twitter
Tweet
Share on facebook
Share
Share on linkedin
Share
Share on whatsapp
Share

A Newcastle boutique bowling alley has generated national interest having been used as the setting for a new TV ad campaign.

Online bingo operators, tombola, used Lane7 in central Newcastle to shoot a TV ad for the launch of their new Bingo 50 game. The first advert is due to air tonight (Monday) and marks the start of an intensive six-figure media campaign by the UK’s biggest online bingo site.

The new ad is scheduled to be aired during prime-time TV slots which includes shows like Emmerdale, Coronation Street, This Morning and I’m a Celebrity on the ITV channels and shows like Come Dine With Me on Channel 4 and Neighbors on Channel 5.

Number One Bingo Site Bowled Over With Newcastle TV Ad Location I Love Newcastle
Image Courtesy of Katie Wilkinson https://www.flickr.com/photos/katie_ew/14440260680/in/album-72157645215232599/

Dawn-Elizabeth Howe, the Head of Marketing at tombola.co.uk said: “We’ve used venues all over the UK for previous ad campaigns, so we were thrilled to head just a few miles along the road to find the perfect place for the filming of our new Bingo 50 advert.

“It’s a fun venue and beautifully designed. It was the perfect setting to bring many of our players together to have a good time and film the results. We’re really pleased with the outcome and thrilled to have been able to work in partnership with a fellow North East business.”

Number One Bingo Site Bowled Over With Newcastle TV Ad Location I Love Newcastle
Image Courtesy of Katie Wilkinson https://www.flickr.com/photos/katie_ew/14440260680/in/album-72157645215232599/

The ad follows similar treatments to tombola’s previous campaigns and features existing online players coming together and enjoying a day out in Lane7, bowling, playing pool and enjoying food in the American style barbeque restaurant.

Charlie Snow, operations manager at Lane7 said: “It’ll be a big thrill to see the venue on national TV.  The opportunity to have a range of things to do under one roof sat well with the team at tombola.co.uk and their ideas for the ad. The whole team, and their invited players, were a delight to have around the place.”

The ad was shot by integrated creative agency, Uber.

Lane7 has previously featured on Geordie Shore and has also been used as a setting for private photoshoots, fashion launches and screenings.

I Love Newcastle Magazine would love to hear your thoughts about the above post, so please feel free to share them in the comments box below.

Share on twitter
Tweet
Share on facebook
Share
Share on linkedin
Share
Share on whatsapp
Share

What do YOU think?

Next read...

Sponsored